I LOVE TO DESIGN

I AM

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Hello,

I'm Michael Gomez

I'm a Melbourne based content writer and lifelong learner of new technologies and platforms. My passion drives me to create unique content and experiences in social media, which gives me the advantage of engaging with consumers in unique ways. By organically growing smaller communities from the ground up, I've been able to create personal connections and indulge in my love of cinema and television through informative blogs and insightful reviews. I've had the privilege of enjoying the fruits of my labour, after working on two thriving communities in the entertainment industry.

But none of this comes without lots of experience, which is why I firmly adopt the mantra 'never stop learning'. Whether it's fictional, biographical or just plain weird, you can bet I've already read it, watched it or have it listed to consume in the future. I love content.


Accolades
2021 Highest Achiever

Foxtel Group

2020 Hackathon Winner

Foxtel Group

2019 Most Valuable Player

Customer Service Group


Experience
Content Writer

Foxtel Group

Community Manager

Foxtel Group

Social Servicing Agent

Foxtel Group


Proficiencies
FL Studio
Adobe Suite
HTML/CSS
Coaching/Mentoring

9

Awards Won

90270

Members Growth

43

Podcasts Released

308

Engaging Posts

WHAT CAN I DO

Content Writing

Informing, educating and attracting readers about products and services through blogs, articles and engagement posts.

Video Editing

Producing dynamic posts for Social Media, to catch the consumer's attention.

Community Moderation

Managing comments and discussions from members in on-line communities, whilst promoting a positive and safe space.

Audio + Music Production

Creating original music for podcasts/vocal artists and audio mixing completed tracks.

Social Media Servicing

Offering troubleshooting and customer support through social channels like Facebook, Twitter and Instagram.

Content Editing

Researching, proofreading and publishing online media. Analysing readership data and developing content strategies to increase user engagement.

MY PROJECTS

Army Of Darkness (1992)

The Evolution Of Ash Williams


Well hello, Mister Fancy Pants! If you’re obsessed with horror, those words undoubtedly conjure up images of chainsaws, boom-sticks and a chin that could kill. Ash Williams (Bruce Campbell), the anti-hero protagonist from the Evil Dead franchise, is as three dimensional as you can get. Likeable for his flaws and culturally significant for his one-liners, he’s transcended his b-grade roots through various media and is instantly recognisable by his partly torn shirt and weapons of choice. But even fans of the series may not realise just how far-reaching the ghoulish hands of Deadite lore go. And so why not start with the main attraction to get us up to speed.

Immediately following the exploits of Evil Dead II’s conclusion, Ash Williams is transported to 1300 A.D., where new challenges await. Third, in a trilogy of Horror-themed classics, the forces of evil are unleashed once again to wreak havoc in a world where Ash is the chosen one – unwittingly tasked with surviving their clutches.

But this isn’t where it all started. Campbell first portrayed the character in ‘The Evil Dead’, a low budget gore-fest directed by Sam Raimi, released in 1981 to critical and box office success. The name for the character was a reference to his ultimate demise, or at least what Raimi thought might become of him. In ‘The Evil Dead Companion’ book by author and film historian Bill Warren, Raimi suggests, about our hero’s originally intended fate, “that’s all that was going to be left of him in the end”. But the character’s fate was not to be, with offers knocking at the door for another instalment and a visionary director who found a way to bring him back once again. In the original, Ash is a loving and caring boyfriend, helpful pal and innocent bystander. His actions here are out of necessity and usually only successful out of luck.

His transition into the more assertive survivor came in ‘Evil Dead II’ (originally marketed with the sub-title, Dead By Dawn). Here, Ash is more developed (on paper and on-screen), often resourceful at the best of times – but never so much that he seems like a MacGyver of solutions. If anything, he’s in the right place at the right time and in one of the best cliff-hangers ever, survived by the once again enormous box office takings and adoring public. This brings us to number 3.

In ‘Army Of Darkness', Ash embodies the tortured soul of a man who’s been to hell and back. Keep in mind I’m distinguishing him in the context of the genre, which by this stage added more comedy to the horror. With sarcasm and ego still intact, the character is now an unlikely hero with a bold and charismatic approach to danger – even if he doesn’t know what he’s doing half the time. But that self-doubt is endearing, making him just as loveable as intimidating and these traits are what make him the quintessential version of Ashley J Williams. This made the fans ravenous for more – but it would be sometime before anything in this format would be attempted again.

Where we go next is a path many modern-day pop-culture icons travel. For in 1992, Dark Horse Comics released an adaptation of ‘Army of Darkness’ using the same title (my copy sits safely in a long box by my desk). In this three-issue run, Raimi’s original script was used to re-tell the tale in ink, keeping the same ending. John Bolton, best known for his photorealistic illustrations, handled both writing and inking, resulting in a perfect transition for the character into the comic book world. The book did moderately well (better in later years), Bolton continued dedicating his skills to the horror genre and Ash’s traits were undamaged from the change to this new medium.

The venture into comics took a long hiatus but eventually returned to resume the story in 2004 with ‘Army of Darkness: Ashes To Ashes’, extending the universe by changing the setting and re-introducing the time travelling mechanic from its predecessor to great lengths. The four-issue release stayed faithful to the lore and its main protagonist, often taking time to explore more of Ash’s history. A year later they picked up right where the previous one left off with ‘Army of Darkness: Shop Till You Drop Dead’. Only this time, the writers were more interested in the fantastic journey than the growth of Ash, evident from the complex nature of the stories time travelling scenarios and the more cartoonish style adopted for this iteration.

From here on in, the most noteworthy additions from the comics were the countless crossovers, adding to Ash’s machismo and crusader-type qualities. What’s amazing is how consistent most publishers were with continuing the arc, rarely deviating from what they were following and always trying new things. If there’s one run that really caught the attention of horror aficionados around the world, it was the ‘Freddy vs. Jason vs. Ash’ series. Based on an unused script for a possible movie, these comics started a never-ending campaign for a film version. And although that story would remain confined to the pages of those books, the creators found other avenues to expand their universe and keep their franchise alive.

And so we find our favourite chainsaw-wielding hero trading blows in the digital realm. With the announcement of ‘Hail To The King’ in 2000, Ash was finally immortalised in gaming via PC and console ports. The plot ignores the comic canon, choosing instead to follow the last film and return the character to that cabin where it all started. Two more official titles kept the new narrative intact and all were voiced by Campbell himself. Having Campbell on board strengthened the quality through continuity for Ash and paid special attention to his persona, while cleverly expanding the lore by developing new villains and more backstory. One of the best inclusions was a level in a mental institution for the criminally insane where Ash was being held, in an alternate timeline, following the bloody end of ‘Evil Dead II’.


Other video game appearances include ‘Poker Night 2’, ‘BroForce’, ‘Dead By Daylight’ and the upcoming ‘Evil Dead: The Game’, set to be released in 2022. I can’t speak to the unreleased adaptation, but the rest mentioned do stay faithful to his identity.

For some, an introduction to the mythos was via 2013s ‘Evil Dead’, where a short cameo (seconds short) from our lovable champion, with a brief message, hinted at his approval of this new creation. But an ‘Evil Dead’ picture without the chosen one just wasn’t what the masses wanted. And that appearance just raised interest for Campbell to reprise his role. With a hungry mob demanding a proper re-boot, Raimi went back to the drawing board. Suffice to say, that’s how we eventually got the series ‘Ash Vs Evil Dead’ in 2015. Now much older, Ash was fully fleshed out and ready to battle. The show would go deep down the rabbit hole, exploring his family and hometown while introducing sidekicks and flaws aplenty. It was an opportunity to demonstrate how human the character really was and had him ultimately confront his figurative and literal demons.

And that pretty much sums up our subject in a nutshell (albeit a continually evolving one). If there’s one angle I’d like them to explore more, it would have to be one where they honour the original ending for ‘Army of Darkness’. The version you usually see in Australia is the US release, featuring the ‘she-demon’ conclusion. If you haven’t seen the alternate UK version ending, I implore you to seek it out. For me, the UK version raises the steaks and opens Ash to an even grander adventure, feeling more like a natural progression from the humble beginnings of the originals' one location shoot. All in all, I’d say this is as close to a perfect film as one can hope for. It’s the movie I’ve seen the most times in my life and, although not my favourite of all time, one I can still revisit on any occasion, for any reason.

Day of The Dead (1985)

Why The 'Z' Word Won't Die

Romero's 'Dead' series is best known for its depiction of a special breed of reanimated corpses. And although the 'Z' word is never explicitly used to describe these monsters, audiences would forever refer to these beings as 'Romero Zombies', immortalising the director's creation into film lore and pop culture. When 'Night Of The Living Dead' started reaching worldwide audiences, it resurrected the walking dead from their mystical origins into a modern science fiction adaptation. This made zombies accessible and more realistic, allowing audiences to wonder about the possibilities of a real epidemic - leading to more complex and visceral creations in the following years, often paying homage to the Godfather of the Dead.

In this 3rd instalment, survivors of an undead plague resort to living by unconventional means. In the depths of an underground bunker, an unlikely group shelter in fear from the moans above, searching for anything that gives them meaning. But desperation and exhaustion make monsters of men, and with only one woman to steer sensibility, emotions heighten and difficult questions test them.

I think it helped immensely that I watched the original 'Dead' trilogy in chronological order. Most I've spoken with in Horror-themed communities either saw 'Dawn' or 'Day' first - usually influencing their rankings. Every film was and still is, an experience but over the years I've grown stronger feelings for the sequels. The gore is part of the allure, especially when Tom Savini's onboard; and his ingenuity behind the clever kills we see on screen is absurdly beautiful to watch.


I will say this - it isn't for those with a weak stomach and it's somewhat of a guilty pleasure. Not because of its low-budget aesthetic, but more because of Romero's workmanlike approach to film-making. He may not be the most technically advanced or visually adept, but the strong themes he embraces and incorporates into his stories are front and centre - and for that, I admire his work.

Whether you're a gorehound or horror aficionado, if you haven't seen this one yet there's one thing I can say for certain - you'll likely think it's cheesy, maybe even utterly ridiculous, but at some point, you'll realise particular scenes are going to imprint, and stay with you for a lot longer than you could have imagined.

Interview With The Vampire (1994)


Hex, Lies and Videotape

Is it just me or does this film seem like it was initially cursed? For a film about good versus evil, it certainly seems like there was more evil going on behind the scenes before release. Disagreements, misunderstandings and a slew of recasting - this adaptation of Anne Rice's debut novel went through its own set of trials and tribulations to bring it to life.

In a San Francisco apartment, with a biographer thirsty for a juicy story, Louis (Brad Pitt) tells the story of how he came to be and those he met along the way. With his curiosity piqued and a host willing to share, the writer (Christian Slater) delves deep into Louis' past - yearning to understand what makes him tick.


THE HEX

The misfortunes started early, with the untimely passing of River Phoenix - and at only 23 years of age, no less. Chosen to play Malloy (the aforementioned writer), there was the issue of trying to replace him which eventually lead to Christian Slater being cast.

Lestat, played by Tom Cruise, was also an unplanned result. Rice originally wrote the part with Rutger Hauer in mind, when the book was written in 1976. But by the time Paramount optioned the rights to her story they had their sights set on John Travolta. Left in hiatus limbo while similar projects were being finished, Rice decided to chase down Tom Hanks instead. Declining, so he could take part in Forrest Gump (a little film you may have heard of), the focus was shifted again and the studio gave the part to Daniel Day-Lewis. It was done and dusted, or so they thought until Day-Lewis pulled out less than a month before filming. So it wound up being shopped to Johnny Depp. Depp immediately turned it down and that's how we (finally) ended up with Cruise taking centre stage. And somewhere in all that chaos, if you can believe it, even Jeremy Irons was approached.


At this, Anne Rice was livid - strongly disapproving of Cruise as Lestat and making it known what she thought of the star's acting skills. She couldn't fathom such a choice, but this particular disagreement does have a silver lining. More on that later.


By this stage, even Dracula would be exhausted; but it doesn't stop there. On set, tempers would get the better of Cruise - vocalising his disgust for Pitt's lack of hygiene. This may have even been part of what resulted in Pitt's 2011 interview with Entertainment Weekly where he opened up about his uncomfortable time on set. In said interview, he went on to recall begging the producer to get him out of the project - only to endure it due to contractual obligations.

And the film was also cited, controversially, by the assailant of an attempted murder in 1994. Claiming it to be his inspiration for the horrible crime, the crazed individual drank blood from his victim after maliciously wounding her. Fortunately, the victim survived - but the event hit media outlets and cast somewhat of a shadow over the film's time at the box office.


THE LIES


Rice's full-length novel, the source for the film, was actually based on a short story she had written years earlier. The sad fact about that shorter version's origins is tied to another unexpected demise - that of her young daughter. The passion project evolved over time into a series known as the 'The Vampire Chronicles' (which is why you may see the name used in some of the film's marketing) and its rising popularity was part of what garnered Paramount's interest. Credited for writing the fantastic Screenplay, Rice was acknowledged by the guild for her efforts there - but this fact couldn't be further from the truth. Rice, although a brilliant novelist, wasn't responsible for the finished product. It was in fact director and Pulitzer prize winner Neil Jordan who adapted the story into a workable script, but all credit would go to Rice (perhaps as part of a legal agreement).

THE VIDEOTAPE


When all was said and done, the film was immortalised with commercial success, receiving positive reviews from audiences and critics alike and being nominated for several awards. Rice, still upset about Cruise's involvement, refused to see the film until a colleague sent her a videotape of the feature. After watching it in its entirety, Rice wrote to the A-list celebrity, praising his performance and apologising for her initial stance. As an extended gesture, Rice appeared in an introduction on the VHS release, validating her support for the film and its stars.

See What I Do

Contact Me
Michael Gomez
0425 389 429
Melbourne, Australia